|  26.10.2017

The route to digital business leadership

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The report describes each in more detail:

1. Build on a stable and secure infrastructure - The infrastructure and applications must be architected for resiliency so that they can automatically detect failures and react accordingly.
2. Invest aggressively in agile and disruptive technologies - Digital leaders are aggressively investing in agile and disruptive technologies including agile methodologies, cloud, digital labor, and artificial intelligence (AI).
3. Be adept at aligning business and IT strategy - It is very important for organizations to ensure that IT and business strategy are tightly aligned, because a business strategy that is not intrinsically linked to technology will lead to failure.
4. Be focused on innovation and growth - Digital leaders are more focused on innovation and growth than other organizations. Innovation is driving new business and operating models; digitizing core business processes; and creating new, incremental revenue streams.


Digital leaders are not limited to start-up companies only, even though these organizations have the advantage of not being burdened with legacy systems and entrenched cultures. It is well known that established companies have higher brand awareness, an existing customer base and often more abundant resources to underpin their digital transformations.


“The exponential nature of the change that we are facing calls for a quick understanding of the main drivers of change as well as a fast alignment to this new reality. The digitalization of an existing business is not a mundane process. It requires the use of the newest technologies to drive the dematerialization of both the business and the delivery models. Not all companies that start this journey get it right from the start and some of them lose important opportunities along the way. The others become the Digital Leaders of these new ecosystems” says Ciprian Negura, Senior Manager - Management Consulting in KPMG Romania.


But how do you become a digital leader? We set out six steps that organizations can undertake to help close the gaps, and move themselves down the road towards digital business leadership.


1. Educate/evangelize the C-suite.
2. Re-architect for openness and agility.
3. Nurture an ecosystem of capabilities.
4. Promote business technology self-sufficiency.
5. Pay down technical debt.
6. Embed culture change programs throughout.


The full report can be downloaded here.

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