|  17.11.2017

Make the impossible possible - Always yes with Sixt New Kopel Group

MCR Interview: Tal Lahav, CEO SIXT New Kopel Group

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TAL LAHAV, CEO, SIXT New Kopel Group

Q: You became the CEO of SIXT New Kopel Group in January 2017 after being CFO and the deputy CEO. How different was your activity in the first part of the year comparing to your expectations? Why?


Tal Lahav: My previous experience as CFO and deputy CEO helped me significantly to have a better understanding and assimilate the challenge of being a CEO. As CFO and deputy CEO, I was fully involved in the strategy and implementation of all key projects of the company, which helped me familiarize with the complexity of the business and its actual needs. Personally, I am a hands on manager and my team knows that my door is always open for all kind of needs and situations, for every employee. I am part of the team as a coach and, first of all, part of the “Always Yes” mission. That means there is always a “YES” in all impossible that we make possible and “a good will” and “a smile” in all daily activities.


Q: SIXT New Kopel Group is covering from operational leasing to rent-a-car, sales of new and pre-owned cars, and maintenance and repairing cars. What was the best field for SIXT New Kopel Group, and why, in 2017? What are your expectations for 2018?


Tal Lahav: We are the first operational leasing company in Romania and one of the top rent a car and operational leasing companies on the local automotive market. SIXT New Kopel Group Group is unique in its “One-Stop Shop System” and its “Always Yes” concept. Our Group is taking a market leader position in its activities, as a direct result of concentrating on providing top quality services, flexibility, tailor made solutions, and partnership to our clients and stakeholders.


Through the „One-Stop Shop System”, we offer all the services under the same umbrella: operational leasing (, rent a car (, SH cars (, new cars (authorized dealer Opel – and workshop service – one of the largest in Romania (authorized Dacia, Renault, Opel, and multi-brand – And, a main differentiator is that our people are driven and inspired by the Always Yes Energy concept. We are motivated, young, and creative, which really makes a difference in a competitive market. We always see the client as a partner and aim to tailor innovative and flexible solutions to our clients’ needs. All of our activities are developing and achieving good results in 2017 and we aim for 2018 to continue “driving in the same speed” and to keep being a market leader in our activities.


Q: How did companies like yours use the the historical low-level interest rate environment in your business activity and how do you plan to keep your clients satisfied when this financial environment will change?


Tal Lahav: Low interest environment indeed translates into cheaper financing that was turn into lower prices for clients. Should the financial environment change in future years, we will need to find innovative operational solutions and efficiencies in order to be able to maintain the best price for value for our clients.



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